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Writing about perfumery without snobbery. How fragrances are read, how natural and synthetic notes differ, how to choose a perfume for the season, and why your favorite scent today may be completely different a year from now.


How to choose perfume: secrets of the perfect scent
Choosing perfumes is always a special process. Everyone is looking for something unique that will emphasize individuality and create a mood. Especially when it comes to perfumes The Elixir . They have their own character and style, so it is important to know how to choose them correctly. In this article I will share my own experience and tips that will help you make the right choice. How to choose perfume: basic steps First of all, it is worth understanding that choosing a pe
The Elixir Perfume Laboratory
Jul 154 min read


Innovative Perfume Laboratory: The Elixir's Innovative Approach to Fragrances
Perfume is not just a smell. It is a story, a mood, a style. And today I want to talk about how The Elixir is changing the way we think about creating fragrances. Their innovative approach opens up new horizons for those who value uniqueness and want to have their own unique scent. Innovative Perfume Laboratory: What Does It Mean? Innovation in perfumery is not just about new scents. It's about new technologies, new methods of creation, new opportunities for customers. The El
The Elixir Perfume Laboratory
Jun 213 min read


Car perfumes for Volvo
The Elixir We created a car perfume for Volvo, specifically for the Volvo ES90⚡️ Signature scent is a fragrance that enhances the atmosphere of the cabin and enhances the feeling of calm and comfort during the trip. When working on the composition, we were looking for a balance: the fragrance had to be present in the space, but remain delicate and natural. Elixir × Volvo We create fragrances for spaces, brands and experiences
The Elixir Perfume Laboratory
Jun 201 min read


How home perfume will help create housing for those who lost their homes due to war.
The architects from the СO-HATY project, together with the perfume company The Elixir, have created a charitable perfumed diffuser for the home. All profits from its sale will go to support the СO-HATY charity fund, a project that has been creating housing for people who lost their homes due to the war for four years. The idea came after the founder of a perfume company offered to support the СO-HATY project. To give the perfume a special meaning, the team invited residents o
The Elixir Perfume Laboratory
Jun 202 min read
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